Pricing and profit

PayPal, Venmo and Cash App Fees for Selling Locally and Online

The question

What does each app take on a $100 sale, and how much should I request to receive $100?

  • By Seller Fee Desk
  • Published
  • Updated
  • 5 min read

Short answer

On a $100 sale, as of October 5, 2026, PayPal and Venmo goods-and-services payments cost $2.99, Cash App for Business $2.75, a Venmo business profile $2.00 and PayPal Checkout $3.98. To receive a full $100 through PayPal goods and services, request $103.08. Instant transfers to your bank cost extra, usually 1.5% to 1.75% (Cash App 0.5% to 2.5%).

In numbers
To receive $100.00, request $102.04 to $104.12

Payment rates read on each company’s fee page

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On this page8 sections

When you sell outside a marketplace (a local pickup, a sale from your social media, a buyer who found you at a pop-up), the payment app is your only fee. That makes it cheaper than a marketplace, but the fee depends on which kind of payment the buyer sends, and the apps don’t make the reverse question easy: what do you ask for so you end up with the amount you agreed?

What each app takes on a $100 sale

Rates below were read on each company’s own fee page on October 5, 2026. Goods and services is the payment type the apps use for purchases; personal payments between friends are a separate category, covered further down.

Payment methodRateFee on $100You receiveTo receive $100, request
Venmo business profile1.9% + $0.10$2.00$98.00$102.04
Cash App for Business2.6% + $0.15$2.75$97.25$102.82
PayPal goods and services2.99%$2.99$97.01$103.08
Venmo personal account, goods and services2.99%$2.99$97.01$103.08
PayPal standard card payment2.99% + $0.49$3.48$96.52$103.59
PayPal Checkout or invoice3.49% + $0.49$3.98$96.02$104.12

Where the rates come from:

  • PayPal (merchant fee page, last updated October 1, 2026) lists sending or receiving money for goods and services at 2.99% with no fixed fee, while PayPal Checkout, Guest Checkout and Pay with Venmo are 3.49% plus a $0.49 fixed fee, and standard card payments are 2.99% + $0.49. A buyer outside the U.S. adds 1.50%: on $100 that makes goods and services $4.49 and Checkout $5.48. PayPal’s consumer fee page sends personal accounts to the merchant page for selling rates.
  • Venmo (fee page) charges 2.99% when a payment to a personal account is marked as goods and services, and 1.9% + $0.10 for payments to a business profile.
  • Cash App (business fees) charges 2.6% + $0.15 on each payment to a Cash App Business account, and 3% for Tap to Pay in person.

On a $40 local sale the gap is about a dollar: Venmo business $0.86, Cash App for Business $1.19, PayPal or Venmo goods and services $1.20, PayPal Checkout $1.89, which is $1.03 more than the cheapest.

Which one fits which kind of sale

The cheapest rate on the list belongs to a Venmo business profile (1.9% + $0.10), which is a separate profile from a personal Venmo account. Cash App for Business is close behind on mid-size sales. PayPal Checkout and invoices cost the most because of the 3.49% rate and the $0.49 fixed fee, which weighs more on small amounts: on a $10 sale the fixed fee alone is 4.9% of the price. If a buyer pays from abroad through PayPal, the 1.50% international add-on applies on top. Whatever you use, put the fee into your price before you quote it, the same way you would a marketplace fee.

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Worked example: how much to request to receive $100

The quick formula is (target + fixed fee) ÷ (1 − rate), rounded up. For PayPal goods and services that’s $100 ÷ 0.9701 = $103.0822, which rounds up to $103.09. But the fee is rounded to the cent too, so one cent less already works:

LineHow it’s figuredAmount
Requestsmallest amount that leaves $100.00$103.08
PayPal fee2.99% × $103.08 = $3.0821, rounded$3.08
You receive$103.08 − $3.08$100.00
Check one cent lower$103.07 − $3.08$99.99

The same check gives $104.12 for PayPal Checkout (the formula says $104.13) and $102.82 for Cash App for Business (formula $102.83). Our payment app fee calculator tests each cent, so it returns the smallest amount that works; apps may round differently by a cent.

If you also want the money in your bank today, the instant-transfer fee comes out of what you receive. To land $100.00 in your bank through PayPal goods and services and a PayPal personal instant transfer, request $104.92: PayPal keeps $3.14, you receive $101.78, and the 1.75% instant fee of $1.78 leaves $100.00.

Fig. 1The fee on a $100 payment

Linear · $0 to $5

Fig. 1: The fee on a $100 paymentVenmo business profile, 1.9% + $0.10: fee $2.00, request $102.04; Cash App for Business, 2.6% + $0.15: fee $2.75, request $102.82; PayPal goods and services, 2.99%: fee $2.99, request $103.08; Venmo personal, goods and services, 2.99%: fee $2.99, request $103.08; PayPal standard card payment, 2.99% + $0.49: fee $3.48, request $103.59; PayPal Checkout or invoice, 3.49% + $0.49: fee $3.98, request $104.12.Venmo business profile$2.001.9% + $0.10request $102.04Cash App for Business$2.752.6% + $0.15request $102.82PayPal goods and services$2.992.99%request $103.08Venmo personal, goods and services$2.992.99%request $103.08PayPal standard card payment$3.482.99% + $0.49request $103.59PayPal Checkout or invoice$3.983.49% + $0.49request $104.12
Fig. 1 — The fee on a $100.00 goods-and-services payment from a U.S. buyer, lowest first, and what to request to receive $100.00. From $2.00 (Venmo business profile) to $3.98 (PayPal Checkout or invoice).Rates read on each company’s fee page on October 13, 2026; apps may round differently by a cent.

Instant transfers cost more than the sale

Moving money out is free on the standard option and costs a percentage on the instant one, as of October 5, 2026 (Cash App: October 28, 2026):

  • PayPal personal account: instant transfer 1.75% of the amount, minimum $0.25, maximum $25 (consumer fee page).
  • PayPal business account: instant transfer 1.50%, minimum $0.50 (merchant fee page).
  • Venmo: standard transfer free, typically 1 to 3 business days to a bank; Instant Transfer 1.75%, minimum $0.25, maximum $25.
  • Cash App: standard transfers to a bank are free and usually arrive within 1 to 3 business days; Instant Transfer costs 0.5% to 2.5% of the amount, with a minimum of $0.25 to $1 and at most $75, and the app shows the fee before you confirm. That is what Cash App’s help center and Terms of Service say, both read October 28, 2026; one Cash App how-to page gives a narrower 0.5% to 1.75%.

On the $97.01 you receive from a $100 goods-and-services payment, an instant PayPal personal or Venmo transfer costs $1.70 and leaves $95.31, so the sale plus instant cash-out costs $4.69 in all. If you don’t need the money the same day, the standard transfer keeps that $1.70.

Goods and services vs friends and family

Both apps draw the line by what the payment is for. PayPal’s consumer fee page defines a personal (friends and family) transaction as one that isn’t for goods or services or any other commercial purpose. Venmo charges nothing on personal payments and charges the seller fee when the sender marks the payment as goods and services. So a sale paid as a personal payment is outside what the apps’ own definitions describe, even when the buyer suggests it to avoid the fee. Check each app’s user agreement for what that means for your account and for buyer and seller protections.

Two other costs to know when a sale goes wrong, from PayPal’s merchant page: a $15.00 standard dispute fee and a $20.00 settlement fee for card chargebacks, each in specific situations described there.

When a payment app sends a 1099-K

Payment apps report goods-and-services payments to the IRS on Form 1099-K. The IRS’s 1099-K page, read October 5, 2026, says an app must send one when payments for goods or services total over $20,000 in more than 200 transactions, and that it may send one for less. Each app counts separately. Money from friends and family as a gift or repayment of a personal expense shouldn’t be reported on a 1099-K and isn’t taxable income. And whatever the form says, income from selling goods has to be reported on your return.

Some states set their own, lower filing thresholds. Massachusetts requires a state 1099-K at $600 or more in gross payments regardless of the number of transactions, and Vermont’s tax department says it receives them when a processor paid $2,000 or more. The 1099-K checker lists the state rules we’ve confirmed and checks your own numbers. This is general information, not tax advice: ask a tax professional, the IRS or your state’s revenue department about your situation, and see reseller taxes after the 2025 law for the full picture.

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Next step

Put your sale price and payment method into the payment app fee calculator. Switch it to the want-to-receive mode to get the exact amount to request, with or without an instant transfer to your bank. For the cash-out alone, the Cash App, Venmo and PayPal instant transfer calculators show the fee, its minimum and maximum, and the free standard option.

Sources

Each source was read on the date shown. When one changes, this guide and its date change with it.

  1. Fees: Merchant and Business (U.S.), last updated October 1, 2026PayPal · read
  2. Fees: PayPal Consumer (U.S.), last updated May 19, 2026PayPal · read
  3. About Venmo FeesVenmo · read
  4. Cash App Business FeesBlock · read
  5. Withdrawal Transfer Speed OptionsBlock · read
  6. Cash App Terms of ServiceBlock · read
  7. Understanding your Form 1099-KInternal Revenue Service · read
  8. Form 1099 Filing RequirementsMassachusetts Department of Revenue · read
  9. 1099-K Notices: Frequently Asked QuestionsVermont Department of Taxes · read

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