Etsy Fees on One Order: Listing, 6.5%, Processing and Offsite Ads

Every fee on one $50 order

The house example: a $50.00 item, $8.00 shipping charged to the buyer, an $8.00 label you buy, and sales tax at an example 8% on item and shipping. Etsy collects tax at the rate for the buyer’s address, so the 8% is only an illustration.

Net payout here means what lands in your Etsy payment account after fees and the label, before any transfer. The fees come to 12.2% of the $50.00 item price. Each fee is rounded to the cent; Etsy doesn’t publish a rounding rule, so its statement can differ by a cent.

What each line is, per Etsy’s fees page and its Fees & Payments Policy (last updated February 13, 2026):

• Listing fee, $0.20. Charged when you list, whether or not the item sells. A listing lasts 4 months; renewals cost $0.20, and selling more than one of a multi-quantity listing costs $0.20 for each extra unit.
• Transaction fee, 6.5% of the price you display plus what you charge for shipping and gift wrap. The policy says that if you sell from the U.S., the transaction fee doesn’t apply to sales tax.
• Payment processing, 3% + $0.25 for a U.S. bank account, taken from the total sale price including shipping and any applicable sales tax (processing fees).

Sales tax: in one fee, not the other

Because processing includes the tax, the buyer’s location changes your fee slightly. With no sales tax (for example, a buyer in Delaware, Montana, New Hampshire, Oregon or Alaska outside a taxing locality), processing on the house example is 3% × $58.00 + $0.25 = $1.99 instead of $2.13, and you keep $44.04. The tax itself is never your money: Etsy collects it from the buyer and sends it to the state. Whether you still need a permit of your own is a separate question, covered in the marketplace sales tax guide.

Offsite Ads: 15%, 12% and the $100 cap

Etsy advertises listings on sites such as search engines and social media. You pay only when a buyer clicks one of those ads and buys from your shop within 30 days, per Etsy’s Offsite Ads page (edited June 22, 2026). The rate depends on your shop’s revenue in any 365-day period:

• Under $10,000 ever: 15%, and you may opt out.
• $10,000 or more at any point: 12%, and participation is required for the life of the shop.

The help page calls the base the order total; Etsy’s Fees & Payments Policy is more specific: for U.S. sellers the fee is charged on item price plus shipping and gift wrap, not sales tax. Either way, one order never pays more than $100. One ad click can lead to several attributed orders within the 30 days, and each can pay the fee; if the buyer’s last click was an Etsy Ad, only the Etsy Ads fee applies.

The cap matters on bigger orders. Take an $800.00 item with free shipping, a buyer with no sales tax and your $8.00 label. At 15% the ad fee would be $120.00; it’s capped at $100.00, so the fees are $0.20 + $52.00 + $24.25 + $100.00 = $176.45 and you keep $615.55. The cap starts to bind once item plus shipping passes about $666.67 at 15%, or $833.33 at 12%.

Texas: tax on the transaction fee

Since October 1, 2025, Etsy collects Texas sales tax on transaction fees charged to sellers located in Texas, citing Texas Rule §3.330 (Etsy’s Texas article). The tax is 6.25% on 80% of each transaction fee. On the house example that is 6.25% × 80% × $3.77 = $0.19, so a Texas shop keeps $43.71.

Etsy says that for now only transaction fees are taxed, that more seller fees may be affected later, and that it is working with taxing authorities on other fees. Its help center describes this charge for Texas only; as of October 5, 2026 we found no Etsy page applying it in another state. Other platforms have their own lists, which differ: Whatnot, for example, names DC, Hawaii, New Mexico, West Virginia and others (see sales tax on marketplace fees). This is general information, not tax advice; the Texas Comptroller or a tax professional can say how it applies to you.

Fees that aren’t on every order

• Shop set-up fee: a one-time, non-refundable fee to open a shop. Etsy says the cost varies by location and is shown during set-up; it doesn’t publish the U.S. amount. Etsy’s FY2025 annual report calls it “the seller set-up fee introduced in 2024.”
• Etsy Ads: on-site ads you choose, priced by your own budget.
• Etsy Plus: an optional $10 a month subscription, per the Fees & Payments Policy.
• Currency conversion: 2.5%, only if your listing currency differs from your payment account currency.
• Instant transfer: available to eligible U.S. sellers; Etsy shows the fee during the transfer but doesn’t publish it.
• Regulatory Operating fee: charged to sellers in Canada, France, Hungary, Italy, India, Spain, Türkiye, the U.K. and Vietnam (Etsy’s list). The U.S. isn’t on it.

No U.S. fee change in June 2026

Claims of a June 2026 Etsy fee increase don’t match Etsy’s own U.S. pages. As of October 5, 2026, the fees page (edited September 9, 2026) and the processing page still show 6.5% and 3% + $0.25, and the Fees & Payments Policy still sets the 6.5% transaction fee and the $0.20 listing fee. Two of the pages we read were edited on June 22, 2026: the Offsite Ads page, whose 15%, 12% and $100 cap match the current policy, and the Regulatory Operating fee page, which lists no U.S. rate. Our fee change log dates every confirmed change.

Next step

Enter your own price, shipping, label, the buyer’s tax rate, Offsite Ads and your shop’s state in the Etsy fee calculator. To see the same item on other platforms, use the comparison tool.